Field Africa supplies high-quality data collection
and processing services to research agencies, advertising
and PR agencies and management consultants with a need for
a seamless international service in business-to-business and
consumer markets.
We
employ a variety of data collection methods at our disposal
to ensure that the project is carried out to your specifications,
quickly and cost effectively.
Services available include:
Face-to-face consumer
interviewing Telephone interviewing
In-person, in-depth
interviewing Focus group recruitment
and moderation of traditional and online groups Online data collection
Quantitative Research Solutions
Over the past year, we have invested considerable
energy in "internationalising" our systems to enable
us to conduct multinational, multilingual interviews across
Africa. Field Africa has 800 trained face-to-face consumer
field interviewers in Africa offering coverage for those projects
requiring face-to-face data collection.
Qualitative Research Solutions
Our qualitative research team is in demand
in both business-to-business and consumer markets, whether
part of a larger scale study or an independent one. Field
Africa has multilingual qualitative specialists available
for in-depth interviewing and focus group recruitment and
moderation across Africa.
Flexible
and Creative Support Services
Data collection is supported by:
Translation specialists Data coding and
entry Tabulation production
Experienced executives manage all projects from initial briefing
to data delivery and can offer advice on questionnaire design,
methodology, sampling and timings, taking into account budgetary
and cultural considerations throughout the study.